environmental graphic design

City Center

City Center is a sprawling 16 city block area which needed a theme, color coding and continuity to create a sense of place and belonging, within a project containing many architectural styles.

We designed open grid work structure with rich blue color and scored aluminum "palm frawns".

These elements were repeated throughout various display pieces and entry features to complete the branding for City Center.

The finished product is an award winning drand identity and wayfinding success story.

804.559.7300